Privacy Policy
Last updated: March 27, 2026
BrightMinds Baby (“we”, “our”, or “us”) is committed to protecting the privacy of our users. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and website.
1. Information We Collect
1.1 Personal Information
When you create an account, we collect:
- Full name and email address
- Pregnancy due date or child's date of birth
- Profile preferences and settings
1.2 Health Information
When you use our health loggers, we collect:
- Weight measurements
- Blood pressure readings
- Temperature logs
- Sleep duration data
- Symptom and mood logs
- Kick counter data
- Vitamin and supplement tracking
- Caffeine intake logs
1.3 Usage Data
We automatically collect:
- Device type and operating system
- App usage patterns and feature interactions
- Error logs for app improvement
2. How We Use Your Information
- To provide personalised pregnancy and baby development content
- To power our AI assistant with context about your journey
- To generate health tracking charts and insights
- To send educational reminders and notifications (never medical alerts)
- To improve our app and content quality
- To provide customer support
3. Data Storage and Security
Your data is stored securely on Supabase (PostgreSQL) with encryption at rest and in transit. We use industry-standard security measures including:
- TLS/SSL encryption for all data transmission
- Row-level security (RLS) in our database
- Encrypted backups
- Regular security audits
4. Data Sharing
We do not sell, trade, or rent your personal information to third parties. We may share data only with:
- Service providers who assist in operating our app (hosting, analytics)
- When required by law or to protect our legal rights
- With your explicit consent
5. DPDP Act (India) Compliance
In compliance with India's Digital Personal Data Protection Act, 2023 (DPDP Act):
- Consent: We obtain clear consent before collecting any personal data
- Purpose Limitation: Data is collected only for specified, lawful purposes
- Data Minimisation: We collect only what is necessary for app functionality
- Right to Access: You can request a copy of all your data at any time
- Right to Correction: You can update or correct your information in the app
- Right to Erasure: You can request deletion of your account and all associated data
- Data Breach Notification: We will notify affected users and the Data Protection Board within 72 hours of any data breach
6. Children's Privacy
BrightMinds Baby is designed for parents and guardians. We do not knowingly collect personal information from children under 18. The child data collected (date of birth, developmental milestones) is entered by the parent or guardian.
7. Third-Party Services
Our app uses the following third-party services:
- Supabase: Database and authentication
- Anthropic Claude: AI assistant (questions are processed without storing personal identifiers)
- Razorpay: Payment processing (we do not store card details)
- Expo: App distribution and updates
8. Data Retention
We retain your personal data for as long as your account is active. Upon account deletion, all personal data is permanently removed within 30 days. Anonymised, aggregated data may be retained for analytics purposes.
9. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy in the app and updating the “Last updated” date. Your continued use of the app after changes constitutes acceptance of the updated policy.
10. Contact Us
If you have questions about this Privacy Policy or wish to exercise your data rights, contact us at:
Email: privacy@brightmindsbaby.com
Address: BrightMinds Baby, India